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The objective of this project was to work in a group to develop a sustainable app for a fictitous company, Reshift.

My role in this project was to develop the branding for Reshift and UX, an educational app designed to empower users to reduce waste.

Taking the iconic phrase “reduce, reuse, recycle” and merging it with the idea of modifying behaviour for the better, Reshift strives to transform habits around recycling, while shifting perspectives.

Reshift iphone app screen mockup
Reshift Iphone screen mockup
Reshift device mockup